Shane left a comment in part 1 that had me thinking a little. Go read his comment then come right back, I’ll wait. Done? Good. Creating an alterego and modeling are two different things (in my opinion, but you will quickly realize that it’s not worth much).
Modeling: this is when you copy the actions and traits of people that you admire and would like to become. It’s a great way to develop yourself and to push yourself to do things that make you feel uncomfortable. I model myself after people all the time, but so does Bobby.
Alterego: is a character that you create to help you cope with an uncomfortable situation. Your alterego could (and most likely is) modeled after someone you know. The big difference here is that the alterego is separate from your values and beliefs. you could turn it off and on (sometimes not in your control).
What the fuck are you talking about?
Let me give you an example. Chuck ‘The Iceman’ Liddell is a an Ultimate Fighter (if your not familiar with this type of fighting, google it, but wait until after you read this post). I don’t know Mr. Liddell (be polite, this guy can kick the shit out of me), but I assume that he is a pretty good guy. I assume that he has close family and friends that he truly loves and they probably love him too. But wait a minute, this guy is a vicious fighter! He goes into the octagon to seriously hurt people, this is his job. Really? Is Mr. Liddell (seriously, please don’t come after me, i’m scared of you) a monster? No, I don’t think so. I know that I would never ever want to meet ‘The Iceman’, not even in a crowded mall, in broad daylight, with a can of mace and my rape whistle. Mr. Liddell (don’t hurt me, I only have good things to say about you) I would meet. I would introduce him to my wife and children, we could even go out for beers (my treat of course).
Not just marketing
All you marketing gurus out there (you know who you are) are probably saying to yourselves, ‘you’re a fucking idiot‘. I do understand that ‘The Iceman’ is a lot more marketable then Chuck Liddell, I’m not kidding myself, but do you think that matters to Mr. Liddell? When Mr. Liddell (hi, I have two young kids, they need a father, please don’t hurt me) steps into the octagon in his mind he switches to ‘The Iceman’, a guy who’s only goal is to inflict pain on whoever is placed in front of him.
Parents don’t raise there children to be murderers, pornstars, or stippers (I hope), but we still get these in society. If you look at gangs, the members rarely use there real names, they have nicknames. Skinny G on the corner is a killer, but John Smith is a 15 year old fatherless child who still gets grounded by mom. I think you get the point.
Michael Brito and Bobby Street
Here is an example from my life. When I was a student at Red River College (grafuck design), I entered the program as Michael Brito because this is what I thought I needed to do to be successful. Michael Brito is a hard worker, he is dedicated, and he’s not a quitter. Sounds like a winning formula, right? Well, Michael Brito did not do so good in the first semester. I was frustrated. How was I going to get everyone’s fucking attention?
Second semester starts, we are given our first assignment and Michael Brito starts working on it. Then I got up, took a deep breath, and decided that if I wanted a different result than first semester that something had to change.
Introducing Bobby Street
I became Bobby Street (well, I didn’t just become Bobby Street, he has been around for awhile, but he decided to make an appearance). The moment I did everything changed. I became more popular (even though I was brutally honest and offensive at times), I was a lot more confident and because of that my work improved. I stopped looking at what others were doing and did my own thing, good or bad I knew that people would talk and I was happy that they were talking about me.
So you liked this post, now what? Well you could subscribe. Everyone else is doing it and if you learned anything from this post it is that you should do what I tell you, because you want to.